Flashbook
Flashbook is a tattoo-booking app that unifies the disparate processes of an artist's management systems and demystifies the appointment booking process for clients. The app sought to disrupt the social-media locked independent tattoo space by decoupling an artist's revenue from the whims of Instagram's algorithm.
Year
2023-2025
Scope
Branding, Brand Strategy, UI, Product Design, Social Media
Timeline
2 years
Art Direction
I led creative output for Flashbook, designing the complete visual identity system, UI, and social content strategy in collaboration with a prominent tattoo artist and New York-based developer—launching a cohesive brand presence that attracted 500+ artists to the product waitlist within the first week of launch.
